Spring is in the air finally… Well, maybe!
There are homes popping up for sale on every street, almost like the spring flowers in my front yard; there are 3 just down my street and all of them were listed last week.
You have been thinking of moving for a while. You decide to call the real estate agent and to list your house – but your neighbour three doors down beats you to the punch and his ‘for sale’ sign goes up. Should you wait? You really had your heart set on making a life change, move to a condo or downtown, closer to your busy kids. What now, will this set you back another 6 months? No need to worry, even if the two homes listed are similar you can make a spectacular entry into the buyers market by making sure your house stands out from the competition. Remember, competition doesn’t have to be a bad, it can work to your advantage; even if your house is listed for more. The real estate agents use competition to their advantage all the time to show clients differences in asking price (look how much more bang for your buck you get for an extra 20K extra? How one house is updated vs. another has lots of necessary renos and money yet to be invested?).
Long story short: your house needs to be ‘move-in-ready’ and updated; otherwise it will be used as the lesser one of two in a comparison.
Apply a fresh coat of paint to the walls and the front door, and give some TLC to your front yard; it will help make an inviting entry for the potential buyer. Fix or replace that cracked light fixture that has been secretly bugging you for the last two years! It will not cost you a fortune and it will bring buyers to your house and keep them there instead of being overlooked.
There are lots of things a seller can not influence, like the location of your home and its size – that’s why buyers pre-select their new homes by searching for them on the internet and discarding the ones that are not in the right neighborhood or don’t have the rooms they want. If your neighborhood is chosen and your house is the right size for them – that’s when the tables are turned in your favour! You, as a seller, are in control and can make a buyer take that second look and want to linger – after all statistics show that buyers make up their mind within 3-6 minutes after entering a house. I know this is true as we bought our last two homes within minutes of entering (well my husband did… but let’s not go there!).
In Spring’s competitive housing market, it really pays off to take the time and stage your home: your’s will be the house all your buyers can see themselves living in. That means you will sell faster and for more money than that neighbour’s hastily listed home!